Who is our reader?

80% of Seattleites rely on us to make plans and take action

MEDIAN AGE
46

They are well educated:

95%
GRADUATED COLLEGE

31%
HAVE A MASTERS OR DOCTORATE DEGREE

They are affluent:

$206k
AVERAGE HH INCOME

30%
NET WORTH > $1MM

They are social savvy:

78%
USE FACEBOOK

78%
USE INSTAGRAM

95%
WATCH VIDEO CONTENT ONLINE

They are homeowners:

75%
OWN A HOME

They are generous:

88%
DONATE TO LOCAL OR NATIONAL CHARITIES

They are loyal:

78%
KEEP THEIR ISSUES OF SEATTLE MET FOR
ONE MONTH OR LONGER

2021 CVC Readership Survey